STRATEGIC BRAND IDENTITY DESIGN
ELEVATE YOUR BRAND ABOVE THE COMPETITION
THE DETAILS
This is a pivotal step for companies starting from scratch or evolving their current brand identity. During this process we’ll help you establish a look and feel that resonates with your brand’s personality. Using our formula, you will receive a toolkit of visual elements and guidelines for how to use them.
YOUR NEW LOOK AND FEEL WILL...
Differentiate you from competitors with a unique visual identity that highlights your value
Build credibility, influence, and recognition with your audience through consistent visual elements
Connect you to your ideal clients or customers by clearly communicating who you are and who you serve
"I'm in love with my new designs. Vincent and his team were awesome! They understood my business so well and everyone loves the new look. Beyond that, I have a newfound energy toward my company that I didn't have before. The brand workshop was insightful, and revealing, and it felt like a business coaching session. It's about way more than just the designs with them. They truly take the time to understand you and what you do, and it shows. I'm so grateful I chose them and even more grateful to their team for this experience."
Sarah, Founder of God's Rainbow Covenant
WHAT YOU GET...
Brand Strategy
✔ Brand Workshop
Answer questions about your business, mission, values, design preferences, and desired outcomes for your designs
✔ Strategic Consultation
Meet with our Brand Strategist to develop a clear vision for your project and how to create lasting brand awareness
Logo Suite Design
✔ Primary Logo
The logo you will use the most and how most people will recognize your brand
✔ Secondary Logo
A different variation of your primary logo, usually horizontal or stacked, that can fit where your primary logo can't
✔ Logo Mark
The icon that represents your brand without words and is also highly recognizable
✔ Supporting Logo Lockup(s)
Additional variations of your logo and mark for specific use
Visual Identity Design
✔ Curated Color Palette
An iconic palette with trademark colors that resonate with your audience and make your designs "pop!"
✔ Font Selection & Typography
Several unique fonts carefully styled to look great together wherever you use them
✔ Custom Design Elements
Custom icons, patterns, illustrations and backgrounds to bring your visual identity to life
✔ Visual Theme
Get an idea for how your brand will look in the real world and what imagery works best with your designs
Brand Guidelines
✔ Brand Application Mockups
See your entire brand in action with realistic mockups that demonstrate how your branding looks in the real world
✔ Brand Guidelines
An invaluable reference that explains each design element and demonstrates how to use your designs properly
✔ Organized File Delivery
Navigate your files with ease and find everything you need in one place
ANSWERS TO YOUR QUESTIONS
HOW LONG DOES THE BRAND IDENTITY PROCESS TAKE?
Because you'll walk away with a complete brand identity and a library of design assets for your business, the process takes about 3-4 weeks to complete.
WHEN IS A GOOD TIME TO BOOK?
You want to book at least a month before you plan to use your new designs. We'll begin the onboarding process a few days before your project's start date.
HOW MUCH SHOULD I BUDGET?
Brand Identity Packages start at $5,500. Remember, you are making an investment in strategically-crafted designs that will stand the test of time.
WHAT WILL BE EXPECTED FROM ME?
You need to be available for three meetings with our design team throughout the process.
Aside from that, we'll communicate regularly via email.